Toronto, CN - Google's AI Overviews are pulling from press releases - and most brands don't even know it. Randy Rohde from TheNewsGuy.com shares the SCAN Framework, a 4-step method for writing press releases that get cited by AI. Plus, real case studies showing results in as little as 12 hours.
Register now - Free - Limited Spots Available
Date: Thursday, February 19, 2026 | 12 PM EST | LIVE | FREE
Hosted by: Emanuel Petrescu, Founder of How About Some Marketing?
Guest Speaker: Randy Rohde "The News Guy" + President of 38DigitalMarket
Streamyard: https://streamyard.com/watch/wnBTGb8JkQui
Most brands don’t realize that Google’s AI Overviews are already pulling from press releases. Join Randy Rohde, “The News Guy,” as he reveals how to turn your stories into AI-citable press releases. He’ll share the SCAN Framework, a simple 4-step method that gets your press releases noticed by AI and by major media outlets. In this session, you’ll see real case studies showing results in as little as 12 hours. No guesswork. Just actionable strategies.
Why press releases are the hidden key to AI visibility
Here’s what we’ll cover:
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The SCAN Framework: 4 steps to write press releases that get cited by AI
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How to structure your press release for maximum Google ranking and media exposure
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How brands of any size can apply these strategies immediately
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Examples of press releases that generated fast AI citations and media coverage
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Insights into how Google’s AI chooses content for Overviews
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Tips for combining SEO, storytelling, and media distribution to boost credibility and traffic
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Proven methods to position your message for authority, visibility, and trust
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Step-by-step walkthrough of the SCAN Framework in action
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Live breakdown of press releases that drove citations and visibility in hours
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Analysis of real case studies from businesses, brands, and entrepreneurs
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Q&A session where Randy answers your specific PR & AI questions
Randy’s Bio:
Randy Rohde is "The News Guy" - your go-to expert for turning stories into spotlight-worthy media exposure. As a trusted press release strategist and digital visibility consultant, Randy helps businesses, brands, and entrepreneurs get noticed, get ranked, and get results.
With a proven track record of landing clients on Yahoo News, FOX, NBC affiliates, and hundreds of media outlets, Randy is known for crafting irresistible narratives and distributing them where it counts. Whether you're launching a product, building authority, or navigating a reputation pivot, Randy knows how to position your message for maximum impact.
Through his press release system - powered by his company, 38 Digital Market — Randy blends SEO precision, media distribution, and compelling storytelling to boost Google rankings, drive traffic, and build brand trust at scale.
When you want to be seen, heard, and remembered - The News Guy is your guy.
TheNewsGuy.com
Professional Achievements
More info: https://thenewsguy.com/
Connect with Randy on social media
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Facebook - https://www.facebook.com/RandyTheNewsGuy/
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LinkedIn - https://www.linkedin.com/in/randyrohde/
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Instagram - https://www.instagram.com/thenewsguy1/
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Twitter - https://twitter.com/RandyTheNewsGuy
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YouTube - https://www.youtube.com/@RandyTheNewsGuy
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Threads - https://www.threads.com/@thenewsguy1
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Website - https://thenewsguy.com/
Hosted by: Emanuel Petrescu, Founder of How About Some Marketing?
About Emanuel P - How About Some Marketing? founder and host:
Emanuel Petrescu is a Toronto-based SEO consultant passionate about helping businesses strengthen their reputation and online presence. With more than a decade of experience, he specializes in SEO audits and strategy implementation. He’s also the founder of How About Some Marketing?, a platform that helps marketers and entrepreneurs get better at marketing through webinars, podcasts, and community events.
Connect with Emanuel
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Website: https://howaboutsomemarketing.com
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LinkedIn: https://www.linkedin.com/in/emanuelp986/
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YouTube: https://www.youtube.com/@howaboutsomemarketing
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Instagram: https://www.instagram.com/howaboutsomemarketing
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X: https://twitter.com/hasomemarketing
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Facebook: https://www.facebook.com/howaboutsomemarketing
About How About Some Marketing?
How About Some Marketing? Is a place for marketers and business owners to get better at their marketing.
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Media Contact
Contact Person: 38 Digital Market
Email: Send Email
Phone: 2165778452
Address:7160 Chagrin Rd
City: Chagrin Falls
State: OH
Country: United States
Website: https://thenewsguy.com