
What Happened?
Shares of wellness products company Nature’s Sunshine (NASDAQ:NATR) jumped 26.3% in the afternoon session after the company reported strong third-quarter 2025 results that beat Wall Street's expectations and raised its full-year guidance.
The wellness products company announced that its sales increased 12% year-over-year to $128.3 million, topping analyst estimates. Profitability also saw a significant boost, with adjusted earnings of $0.36 per share, more than double Wall Street's forecast of $0.16. The company's operational efficiency improved, with its operating margin expanding to 7% from 4.6% in the same quarter last year. In light of these positive results, Nature's Sunshine lifted its full-year 2025 forecast for both sales and adjusted EBITDA, signaling confidence in its continued business momentum.
The shares closed the day at $17.92, up 30.5% from previous close.
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What Is The Market Telling Us
Nature's Sunshine’s shares are somewhat volatile and have had 11 moves greater than 5% over the last year. But moves this big are rare even for Nature's Sunshine and indicate this news significantly impacted the market’s perception of the business.
The biggest move we wrote about over the last year was 3 months ago when the stock gained 11.9% on the news that the company reported strong second-quarter results that beat analyst expectations and raised its full-year financial forecast. The wellness products company announced its net sales grew 4% year-over-year to $114.8 million. Profits experienced a significant jump, as net income more than quadrupled to $5.3 million compared to the same period last year. The company's adjusted EBITDA, a key measure of profitability, also increased by 8%. Bolstered by this performance, Nature's Sunshine lifted its full-year revenue guidance to a range of $460 million to $475 million. Management credited strong sales in Japan and Central Europe, alongside accelerated growth in its digital business, for the robust quarter.
Nature's Sunshine is up 23.1% since the beginning of the year, and at $17.92 per share, has set a new 52-week high. Investors who bought $1,000 worth of Nature's Sunshine’s shares 5 years ago would now be looking at an investment worth $1,792.
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