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Advertising Software Stocks Q3 Recap: Benchmarking The Trade Desk (NASDAQ:TTD)

TTD Cover Image

Earnings results often indicate what direction a company will take in the months ahead. With Q3 behind us, let’s have a look at The Trade Desk (NASDAQ:TTD) and its peers.

The digital advertising market is large, growing, and becoming more diverse, both in terms of audiences and media. As a result, there is a growing need for software that enables advertisers to use data to automate and optimize ad placements.

The 7 advertising software stocks we track reported a strong Q3. As a group, revenues beat analysts’ consensus estimates by 2.8% while next quarter’s revenue guidance was 1.1% below.

In light of this news, share prices of the companies have held steady as they are up 3.6% on average since the latest earnings results.

The Trade Desk (NASDAQ:TTD)

Built as an alternative to "walled garden" advertising ecosystems, The Trade Desk (NASDAQ:TTD) provides a cloud-based platform that helps advertisers and agencies plan, manage, and optimize digital advertising campaigns across multiple channels and devices.

The Trade Desk reported revenues of $739.4 million, up 17.7% year on year. This print exceeded analysts’ expectations by 2.8%. Overall, it was a very strong quarter for the company with an impressive beat of analysts’ EBITDA estimates and EBITDA guidance for next quarter topping analysts’ expectations.

“Q3 was another strong quarter for The Trade Desk, with revenue growing to $739 million, representing 18% year-over-year growth,” said Jeff Green, CEO and Co-Founder of The Trade Desk.

The Trade Desk Total Revenue

Unsurprisingly, the stock is down 15.7% since reporting and currently trades at $38.76.

We think The Trade Desk is a good business, but is it a buy today? Read our full report here, it’s free for active Edge members.

Best Q3: AppLovin (NASDAQ:APP)

Sitting at the crossroads of the mobile advertising ecosystem with over 200 free-to-play games in its portfolio, AppLovin (NASDAQ:APP) provides software solutions that help mobile app developers market, monetize, and grow their apps through AI-powered advertising and analytics tools.

AppLovin reported revenues of $1.41 billion, up 17.3% year on year, outperforming analysts’ expectations by 4.5%. The business had an exceptional quarter with an impressive beat of analysts’ EBITDA estimates and a solid beat of analysts’ revenue estimates.

AppLovin Total Revenue

The market seems happy with the results as the stock is up 8.5% since reporting. It currently trades at $663.00.

Is now the time to buy AppLovin? Access our full analysis of the earnings results here, it’s free for active Edge members.

Weakest Q3: DoubleVerify (NYSE:DV)

Using advanced analytics to evaluate over 17 billion digital ad transactions daily, DoubleVerify (NYSE:DV) provides AI-powered technology that verifies digital ads are viewable, fraud-free, brand-suitable, and displayed in the intended geographic location.

DoubleVerify reported revenues of $188.6 million, up 11.2% year on year, falling short of analysts’ expectations by 0.8%. It was a slower quarter as it posted revenue guidance for next quarter slightly missing analysts’ expectations and a slight miss of analysts’ revenue estimates.

DoubleVerify delivered the weakest performance against analyst estimates in the group. As expected, the stock is down 1.8% since the results and currently trades at $10.77.

Read our full analysis of DoubleVerify’s results here.

Integral Ad Science (NASDAQ:IAS)

Processing over 280 billion digital ad interactions daily through its AI-powered technology, Integral Ad Science (NASDAQ:IAS) provides a cloud-based platform that measures and verifies digital advertising across devices, channels, and formats to ensure ads are viewable, fraud-free, and brand-safe.

Integral Ad Science reported revenues of $154.4 million, up 15.6% year on year. This print topped analysts’ expectations by 3.4%. Overall, it was a very strong quarter as it also produced a solid beat of analysts’ EBITDA estimates and a decent beat of analysts’ revenue estimates.

The stock is flat since reporting and currently trades at $10.28.

Read our full, actionable report on Integral Ad Science here, it’s free for active Edge members.

LiveRamp (NYSE:RAMP)

Serving as the digital middleman in an increasingly privacy-conscious world, LiveRamp (NYSE:RAMP) provides technology that helps companies securely share and connect their customer data with trusted partners while maintaining privacy compliance.

LiveRamp reported revenues of $199.8 million, up 7.7% year on year. This number beat analysts’ expectations by 1%. It was a strong quarter as it also logged a solid beat of analysts’ EBITDA estimates and a narrow beat of analysts’ annual recurring revenue estimates.

LiveRamp achieved the highest full-year guidance raise among its peers. The company added 5 enterprise customers paying more than $1 million annually to reach a total of 132. The stock is up 6.4% since reporting and currently trades at $29.19.

Read our full, actionable report on LiveRamp here, it’s free for active Edge members.

Market Update

As a result of the Fed’s rate hikes in 2022 and 2023, inflation has come down from frothy levels post-pandemic. The general rise in the price of goods and services is trending towards the Fed’s 2% goal as of late, which is good news. The higher rates that fought inflation also didn't slow economic activity enough to catalyze a recession. So far, soft landing. This, combined with recent rate cuts (half a percent in September 2024 and a quarter percent in November 2024) have led to strong stock market performance in 2024. The icing on the cake for 2024 returns was Donald Trump’s victory in the U.S. Presidential Election in early November, sending major indices to all-time highs in the week following the election. Still, debates around the health of the economy and the impact of potential tariffs and corporate tax cuts remain, leaving much uncertainty around 2025.

Want to invest in winners with rock-solid fundamentals? Check out our Top 5 Growth Stocks and add them to your watchlist. These companies are poised for growth regardless of the political or macroeconomic climate.

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