Articles from DAS Technology

DAS Technology, automotive’s leading consumer engagement SaaS AI technology company, with the industry’s first and largest next-level Consumer Data & Experience Platform® (CDXP), is excited to announce four incredible new features to its Customer Data and Experience Platform that drive higher ROI for auto dealers and provide more targeted, relevant messaging to consumers. The new capabilities shatter industry rules for how dealers generate and manage their leads while delivering high-conversion prospect and customer communications. The new AI-driven, personalized solutions are designed to address the rapidly evolving demands of the automotive industry as well as shifts in how consumers want to digitally communicate with dealers, whether through text, chat, website messaging, or email. The news is being announced at the auto industry event of the year, the 2025 National Automobile Dealers Association (NADA) Show in New Orleans, Jan. 24-26, at DAS booth 2538.

DAS Technology, automotive’s leading consumer engagement SaaS AI technology company with the industry’s first and largest next-level Consumer Data & Experience Platform® (CDXP), thanks its clients, partners, and award-winning team for a phenomenal 2024. The year was full of innovation and growth, which have been hallmarks of the company since its founding over 14 years ago by automotive technology veterans.

DAS Technology, automotive’s leading consumer engagement SaaS AI technology company with the industry’s first and largest next-level Consumer Data & Experience Platform® (CDXP), is releasing its latest Automotive Lead Response Study at the NADA (National Automobile Dealers Association) 2025 conference in New Orleans. The nationwide study included over 1,700 dealerships representing multiple brands and provides groundbreaking insight into dealership responsiveness, message content quality, and opportunities for improvements in handling consumer inquiries during the vehicle buying journey. These dealerships were not clients of DAS Technology lead response solutions. It identified three top trends and areas for improvement relating to how consumers and auto dealers interact throughout the vehicle shopping, purchase, and ownership journey.

DAS Technology, automotive’s leading consumer engagement SaaS AI technology company, with the industry’s first and largest next-level Consumer Data & Experience Platform® (CDXP), is pleased to announce the launch of its new AI Engage Messaging Solution. The DAS solution combines the strength of its AI-powered messaging technology featuring patented lead response capabilities paired with the industry’s top live moderators to dramatically improve real-time dealer and consumer communications throughout the vehicle research, purchase, finance, service, and trade-in customer journey.

DAS Technology, automotive’s leading consumer engagement SaaS technology company, with the industry’s first next-level Consumer Data & Experience Platform® (CDXP), has moved its Scottsdale-based headquarters to a new 11th-floor penthouse office in the tallest Scottsdale office building. The exclusive top-floor 16,292-square-foot office has a wraparound patio with 360-degree unobstructed views of the Valley, including the nearby Camelback Mountain and Old Town Scottsdale.

DAS Technology, automotive’s leading consumer engagement SaaS technology company, with the industry’s first next-level Consumer Data and Experience Platform® (CDXP), is assisting automotive dealerships experiencing service disruptions with other vendors. The company is waiving subscription fees for new activations of lead response messaging, SMS solutions, and custom microsites for auto dealers impacted by any other vendor’s Consumer Relationship Management (CRM) and Dealer Management System (DMS) outages.

DAS Technology, automotive’s leading consumer engagement SaaS technology company, with the industry’s first next-level Consumer Data and Experience Platform® (CDXP), announced it is expanding its collaboration with General Motors and has joined the OEM’s equity mining program.

DAS Technology, automotive’s leading consumer engagement technology company with the industry’s first next-level Consumer Data and Experience Platform (CDXP), cleared a field of 50 applicants to make the final round of the National Automobile Dealers Association (NADA)’s second annual Exhibitor Pitch Competition, where Co-Founder and CEO Alexi Venneri and Vice President of Customer Experience and Creative Strategy Krys VanSlyke bested nine other contestants on the NADA Show’s Live Stage with a two-minute pitch highlighted by their DAS-styled rendition of Run-D.M.C.’s “It’s Tricky.”

DAS Technology, automotive’s leading consumer engagement technology company with the industry’s first next-level Consumer Data and Experience Platform (CDXP), unveiled its new software-as-a-service (SaaS) offerings, including real-time lead quoting, prospect nurturing, service messaging, SMS enhancements, and inventory merchandising partnerships and capabilities. The results are being revealed at the National Automobile Dealers Association (NADA) annual convention in Las Vegas.

DAS Technology, automotive’s leading consumer engagement technology company with the industry’s first next-level Consumer Data and Experience Platform (CDXP), is excited to announce a record year of revenue and EBITDA growth. This capped 2023 with a 120% year-over-year increase in dealer and OEM subscription growth and a slew of recognitions that cement its leadership position in the dealership software space.

DAS Technology, automotive’s leading consumer engagement technology company with the industry’s first next-level Consumer Data and Experience Platform (CDXP), released its 10th annual Automotive Customer Experience Trends Study at the National Automobile Dealers Association (NADA) Show. The comprehensive report, which provides insights from more than 7,000 recent car buyers and dealer service customers in the United States, indicates a clear trend: Dealerships are not meeting consumer expectations regarding digital communications.

DAS Technology, the largest automotive Customer Data and Experience Platform (CDXP) technology company, has acquired the assets of 3 Birds, a leading CDXP™ technology company that delivers SaaS-based marketing, analytics, and consumer engagement solutions. The acquisition makes DAS Technology the largest CDXP™ provider in the automotive and specialty vehicle markets, serving over 9,200 retailers, partners, and Original Equipment Manufacturers (OEMs). The acquisition enhances AI and data mining capabilities while expanding advanced analytic data sets to target consumer engagement opportunities.

DAS Technology, the leading customer data and experience platform company, unveiled its comprehensive Customer Experience (CX) Automotive Mystery Shop Study at the opening educational sessions at the National Automobile Dealers Association (NADA) annual conference in Dallas, Texas. The study was conducted in Q3-Q4 of 2022 and includes results from over 1,850 unique inquiries in partnership with dealers representing all brands across the United States. These dealers were not already clients of DAS Technology lead response solutions. It identified four top trends and areas for improvement relating to how consumers and auto dealers interact throughout the vehicle shopping, purchase, and ownership journey.

DAS Technology, the leading customer data and experience platform company leveraged by over 7,800 retailers, unveiled today new technology showcasing the company’s expanded Customer Data and Experience Platform (CDXP) solutions. The new solutions are being shown at DAS Technology’s booth #4059 at the National Automobile Dealers Association (NADA) Show Jan. 26-29 in Dallas, Texas.

Digital Air Strike, the largest automotive Customer Data and Experience Platform (CDXP) company, has announced a strategic rebrand to DAS Technology. The new name reflects the company’s expanded CDXP technology solutions and unique capabilities across four divisions: Digital Air Strike, BestRide.com, LotVantage, and now AUTOVATE. Enhanced CDXP technology will be featured at the DAS Technology Booth #4059 at the National Automobile Dealers Association (NADA) Annual Convention from January 26th to 29th in Dallas, Texas.