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Articles from SIXT

SIXT Accelerates Expansion Across Latin America and the Caribbean With Five New Country Openings
SIXT, one of the world’s leading premium mobility providers, is accelerating its international growth with an extensive franchise expansion across Latin America and the Caribbean. Within just five months, SIXT has launched new operations in five countries – Mexico, Chile, the Cayman Islands, El Salvador, and Nicaragua.
By SIXT · Via Business Wire · November 17, 2025
SIXT Named One of Travel + Leisure Readers’ Favorite Rental Car Companies for Second Consecutive Year
SIXT, a global leader in premium mobility services, has once again earned high praise from savvy travelers, ranking #2 on Travel + Leisure’s Readers’ 5 Favorite Car Rental Companies of 2025. This marks the second consecutive year SIXT has landed among the top five, maintaining its #2 spot with an improved Reader Score of 79.84, up from 79.28 in 2024.
By SIXT · Via Business Wire · July 10, 2025
SIXT Named the Best Rental Car Company in USA TODAY 10Best Reader’s Choice Awards
SIXT, a global leader in premium mobility services, has been named the #1 Rental Car Company in the United States as part of the 2025 USA TODAY 10Best Readers’ Choice Awards. The annual awards spotlight the best in travel and hospitality, as voted by readers. This year, SIXT took the top honor in the rental car category, earning praise for its elevated customer experience, premium fleet, and continued growth across North America since launching operations in 2011.
By SIXT · Via Business Wire · May 15, 2025
SIXT Recognized with Two Travel Industry Honors as Voted by Readers
SIXT, a global leader in premium mobility services, has been named Favorite Car Rental Company by readers in the 10th annual The Trazees Awards and accelerated to the number two spot on Travel + Leisure Readers' “5 Favorite Rental-car Companies of 2024” list.
By SIXT · Via Business Wire · August 5, 2024
SIXT Expands Ride Hailing in North America by Integrating Blacklane Chauffeur Services
SIXT, a leading global mobility provider, and Blacklane, leading global chauffeur company, today announce that Blacklane chauffeur services are now bookable through SIXT ride in North America via the SIXT app and SIXT.com. SIXT ride is the ride-hailing and premium chauffeur services offering of SIXT. This enables more convenience and flexibility for SIXT ride customers looking to book premium travel in the United States and Canada, as SIXT ride users now have access to Blacklane’s wide range of services that cater to business and leisure travelers in addition to the already existing SIXT ride-hailing offering.
By SIXT · Via Business Wire · June 20, 2024
SIXT Grows by 18% to Record Revenue in 2023 and Achieves Second-Best Result in the Company’s History
SIXT continued its growth trajectory in 2023 and achieved record revenue for the second year in a row. According to preliminary calculations, the international mobility service provider achieved a consolidated revenue of EUR 3.62 billion, which corresponds to growth of 18.1% compared to the previous year and 44.7% compared to 2019. All three regional segments of SIXT made a strong contribution to growth: showing the highest growth and expansion of market leadership in Germany (revenue +23.6%), followed by North America with revenue exceeding EUR 1 billion for the first time (+18.5%) and the European markets outside Germany (+14.3%). As a result of the high level of customer trust and the very positive revenue development, SIXT managed to expand its fleet to a record size of 169,100 rental vehicles on average, compared to 138,400 vehicles in the previous year (excluding franchises for both).
By SIXT · Via Business Wire · March 1, 2024
SIXT USA Extends Off-Airport Presence With Six New Locations
SIXT USA, a subsidiary of Sixt SE – a global leader in premium mobility services – announces the opening of six new off-airport locations in Pasadena, California; Cherry Creek, Colorado; Doral, Florida; Chicago, Illinois; Portland, Oregon; and at Washington D.C. Union Station.
By SIXT · Via Business Wire · January 25, 2024
SIXT and Stellantis Reach Agreement for the Purchase of up to 250,000 Vehicles, Laying the Foundation for Further Global Expansion
Premium mobility service provider SIXT and Stellantis, one of the world’s leading automakers, announce they have come to a multi-billion euro agreement under which SIXT could buy up to 250,000 vehicles for its rental fleet in its corporate countries across Europe and North America over the next three years. First significant delivery volumes will take place as early as the first quarter of 2024 and will continue throughout the year.
By SIXT · Via Business Wire · January 16, 2024
Once More SIXT Achieves Record Revenue, While Reaching Over One Billion Euros in a Single Quarter for the First Time
SIXT continued its growth trajectory in the summer months and generated a revenue of over EUR 1 billion in a single quarter for the first time ever. At EUR 1.13 billion (+13.2% compared to the same quarter of the previous year), SIXT thus also achieved a record revenue in the third quarter – same as in the first two quarters of 2023. The premium mobility service provider benefited from high demand for travel during the main holiday season and a record fleet of 189,000 rental vehicles on average excluding franchises (Q3 2022: 149,300 vehicles). The rental prices achieved remained well above the 2019 level.
By SIXT · Via Business Wire · November 8, 2023
SIXT Announces Multi-Year Global Partnership with Iconic Los Angeles Lakers
SIXT, a global leader in premium mobility services, proudly announces its exciting new sports sponsorship with one of professional basketball’s most storied franchises, the Los Angeles Lakers. This multi-year global partnership is one of two individual SIXT sponsorships with NBA teams and marks the first time SIXT has partnered with a professional sports team in the United States -- SIXT’s most important growth market.
By SIXT · Via Business Wire · October 5, 2023
SIXT achieves best ever second quarter
SIXT continued its growth course in the second quarter of 2023 and generated a revenue of EUR 925.1 million. This is the highest second quarter revenue in company history and equates to an increase of 24.4% compared to the same quarter of last year. Consolidated earnings before taxes (EBT) rose to a record level of EUR 131.9 million in the second quarter (Q2 2022: EUR 129.8 million). The EBT margin was at 14.3% and thus significantly above the record figures from the pre-COVID period (Q2 2019: 11.7%). SIXT benefitted from continued strong demand for travel at the start of the summer period, a record fleet (excluding franchises) of 166,300 rental vehicles (+24.6% compared to Q2 2022) and rental car prices that remain well above 2019 levels. The B2B segment and the long-term rental business contributed disproportionately to revenue growth in the second quarter.
By SIXT · Via Business Wire · August 8, 2023
SIXT USA Opens New Car Rental Branch at Four Seasons Resort Maui
SIXT USA, a subsidiary of the global leader in premium mobility services, is delighted to announce the opening its newest U.S. branch at the luxurious Four Seasons Resort Maui at Wailea Beach – its first car rental branch at a Four Seasons property in the United States.
By SIXT · Via Business Wire · June 1, 2023
SIXT Off to a Successful Start in 2023 – Record Revenue in the First Quarter, Positive Forecast for the Full Year Confirmed
SIXT continued its growth course in the first three months of 2023 and achieved its highest revenue ever in a first quarter. At EUR 695.1 million, consolidated revenues were 19.7% higher than in the same period of the previous year. The premium mobility services provider benefitted from demand returning to the high pre-COVID level as well as from a consistently very positive market environment with a price level for rental cars still significantly higher than in 2019.
By SIXT · Via Business Wire · May 11, 2023
SIXT USA Earns Distinguished Travel Industry and Advertising Industry Awards
SIXT USA, a global leader in premium mobility services, has been named the Best Family-Friendly Rental Car Company in the 2023 Wherever Awards and has won two Silver OBIE Awards for creative excellence in out of home (OOH) advertising.
By SIXT · Via Business Wire · April 13, 2023
SIXT USA Announces New Car Rental Branch at Ronald Reagan Washington National Airport
SIXT USA, a global leader in premium mobility services, is continuing its robust U.S. expansion with a new car rental branch opening April 1 at Ronald Reagan Washington National Airport (DCA) in Washington, D.C.
By SIXT · Via Business Wire · March 13, 2023
SIXT Lets New York’s Times Square Shine in Orange
Beginning this week, as part of SIXT’s current U.S. brand campaign, entitled “Rent THE Car”, the global mobility provider is tinting New York's Times Square with a bright orange glow. For the next six weeks, locals and visitors of this popular tourist area will not be able to miss the attention-grabbing billboards painted in SIXT’s corporate colors and exclusively featuring BMW vehicles as one of SIXT’s important OEM partners.
By SIXT · Via Business Wire · January 13, 2023
Business Traveler U.S. Awards 2022: SIXT Named Best Car Rental Company in North America
SIXT has been named the best car rental company in North America 2022 at the annual Business Traveler U.S. Awards. This accolade accompanies three awards SIXT received from German publication Business Traveller for best car rental company in Germany, Europe as well as worldwide. The premium mobility provider impressed in key criteria such as attractive weekly rates and access to 24/7 customer service and roadside assistance in North America. Additionally, SIXT stood out amongst competition for its first-class service, comprehensive premium vehicle fleet and fast, user-friendly rental processes.
By SIXT · Via Business Wire · December 22, 2022
Don’t Rent A Car, Rent THE Car: SIXT Launches Integrated Marketing Campaign in the U.S.
SIXT, one of the leading global mobility providers, announces the launch of its new integrated marketing campaign in the United States. Entitled “Rent-THE-Car,” the campaign leans into the premium experience and superior fleet SIXT offers its customers when compared to typical Rent-A-Car services. SIXT has long been known for its impressive airport and out-of-home campaigns at all the major travel hubs in Europe. For the first time in its almost 12-year history in the United States, the brand is now committing to a larger advertising spend and much more comprehensive campaign as opposed to targeted programs in the past.
By SIXT · Via Business Wire · December 7, 2022
SIXT USA Welcomes New Branch at Eagle County Regional Airport in Vail, Colorado
SIXT USA, one of the world’s leading premium providers of mobility, will open its newest location in Eagle County Regional Airport in Vail, Colorado on November 23, providing more travelers with premium rental options in yet another major tourism market. This announcement follows a multitude of branch openings across the United States in the past year including Baltimore/Washington International Thurgood Marshall Airport, Charlotte Douglas International Airport, Nashville International Airport, and Kauai Lihue International Airport, continuing to grow the brand’s footprint nationwide.
By SIXT · Via Business Wire · November 22, 2022
On Track for a Record Year: SIXT Increases Revenue to EUR 2.32 Billion and Earnings to EUR 506.3 Million After Nine Months
The international mobility services provider SIXT experienced the strongest quarter in its history in the third quarter of this year[1]. Consolidated revenue increased by 24.8% to EUR 997.1 million from July to September compared to the same quarter of the previous year. Consolidated earnings before taxes (EBT) increased to EUR 283.1 million. For the first nine months of the year, SIXT recorded a 42.4% increase in revenue to EUR 2.32 billion and a 59.5% increase in EBT to EUR 506.3 million compared to the same period of the previous year. Compared to the pre-Covid year 2019, this represents an increase of 21.4% in revenue and even 94.8% in earnings. The company once more highly invested to be able to meet the buoyant demand. More than 1,000 additional employees , mainly in the area of Operations, have been hired worldwide to date. By paying a special bonus of EUR 1,700 to all of its employees globally, SIXT is not only expressing its appreciation, but also providing assistance in meeting the higher costs of living. This measure will affect total earnings in the amount of around EUR 15 million for financial year 2022, approximately EUR 10 million of which is attributable to the third quarter.
By SIXT · Via Business Wire · November 9, 2022
SIXT USA Continues Expansion With Opening of Nashville International Airport
SIXT, one of the leading global mobility providers, continues to grow its U.S. network with the opening of a new location at Nashville International Airport (BNA) which will begin operations on October 12.
By SIXT · Via Business Wire · October 12, 2022
SIXT Announces Canadian Expansion, Accelerates International Growth Across North America
SIXT, one of the leading global mobility providers, is accelerating its internationalization and growth strategy with its expansion into the billion-dollar Canadian market. Being one of the largest countries in the world, individual mobility is crucial in Canada. The brand will open in Vancouver first, then Toronto, encompassing the country's two largest car rental destinations. SIXT now covers the North American continent with a growing network that offers best-in-class service for business and leisure travelers in the US and Canada.
By SIXT · Via Business Wire · July 12, 2022
SIXT USA Opens New Branches in Charlotte and Baltimore
SIXT, one of the leading global mobility providers, is continuing its rapid expansion across the US and announces the opening of new branches in Charlotte and Baltimore, offering customers more rental choices on the East Coast.
By SIXT · Via Business Wire · April 19, 2022