Learfield Partners with SponsorCX to Advance Sponsorship Operations, Elevate Brand Partnerships, and Drive Performance Across College SportsDALLAS, July 09, 2026 (GLOBE NEWSWIRE) -- Learfield, the leading media and technology company powering college athletics, announced today a strategic partnership with SponsorCX, the next-generation platform redefining sponsorship management for sports teams, leagues, agencies, and entertainment organizations. This collaboration will enable Learfield to deliver best-in-class brand partnership management, enhanced reporting, and improved performance insights by leveraging SponsorCX’s advanced technology platform.
The Sponsorship Industry Is Modernizing with AI, and Investors Are Backing the Platforms That Will Power ItA new round of investment in SponsorCX signals growing conviction that AI-powered sponsorship technology is no longer optional. Modernization is becoming the standard and AI is accelerating it
SponsorCX Expands Leadership Team with Appointment of Doug Holtzman as Head of Strategic PartnershipsFormer NFL, MLB, NBA, and college partnership executive and DIGIDECK veteran brings 25+ years of sports industry experience to SponsorCX
SponsorCX Eliminates Spreadsheet Chaos for Brands with New Software SolutionLEHI, Utah, July 15, 2025 (GLOBE NEWSWIRE) -- SponsorCX, the all-in-one sponsorship management software trusted by properties across sports, entertainment, and live events is proud to announce the launch of a new solution designed exclusively for brands managing sponsorships.
